What Will This Blog Cover?
I am slowly getting this blog up and running – so please bear with me. The purpose of this blog is to share my experiences, observations, and best practices of over 20 years of functional marketing...
View ArticlePutting the “S” Back into Your Marketing Communications
Putting the “S” Back into Your Marketing Communications I know a great many people who do excellent marketing. Ask them to write a data sheet, deliver a positioning statement, key product messages,...
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